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UID:10000192-1736848800-1736857800@invest.stepforwardluton.co.uk
SUMMARY:Intro to Social Media Marketing
DESCRIPTION:Want learn how to use social media to market your business effectively? Join this short course from Let's Do Marketing to learn how to create your social media strategy for success – and come away with the knowledge\, skills and confidence to start connecting with your customers online!  \n\n\nGet to know more about social media channels and what they can do for your business\, how to use them effectively\, as well as create award winning and eye catching content to resonate with your customers. Get a better understanding on tools and software to make your social media marketing a breeze\, and learn more about the possibilities with Social Media Marketing.  \n\n\nDuring this course\, You'll cover:  \n\n\n\nThe basics – understanding how marketing relates to social media and vice versa  \nThe characteristics of each social media channel\, how to determine which one is right for your business (or all of them!)\, as well as how to use the most popular channels such as Facebook\, Instagram and LinkedIn \nFinding your customer online\, and identifying ways to connect with and reach them \nCreating graphic design content using tools like Canva to capture the attention of customers on your news feed \nScheduling social media posts and content to make your life easier\, with tools like Meta Business Suite\, Buffer and more \n\n\n\nAs well a dedicated Q&A session\, where you can ask a social media expert any questions you have about your own social media strategy.
URL:https://invest.stepforwardluton.co.uk/event/intro-to-social-media-marketing-2/
CATEGORIES:Event
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UID:10000181-1728464400-1728468000@invest.stepforwardluton.co.uk
SUMMARY:Setting up Your Business Social Media Accounts
DESCRIPTION:Are you a self-proclaimed social media novice\, but want to learn how to use it to start marketing your business on channels like Facebook and Instagram? Join our in-person informative and practical course and gain the skills you need to start moving on your killer social media strategy!  \n\n\nFrom making sure all your contact information is correct to writing your first post\, your social media accounts after often the first port of call for interested customers. Do you want to give them something informative and encourage them to get in touch with you\, or do you want them to go to the next easier option?   \n\n\nIn an ever more digital world\, our social media accounts are often the shopfront of our businesses. Ensuring that your existing and potential customers can get all the information they need\, as well as view all your latest offers and news\, can mean all the difference.  \n\n\nIn this course\, you'll learn:  \n\n\n\nAbout the different social media platforms out there right now; their benefits\, their negatives\, and how to use them for your business \nWhat information you need to include on your social media channels \nHow to sign up and register for your chosen social media channels \nSetting up your profile; from a profile picture and cover photo\, to filling in information like your website\, address\, phone number\, email address and more. \nAdding a Call to Action button to encourage visitors to visit your website\, give you a call\, book with you and more. \nHow to create your first post \nHow to schedule future posts and access Meta Business Suite \nHow to join local area and networking Groups to begin to engage with your customers and target area  \n\n\n\nPlus\, you'll be able to ask a social media expert any questions you have about using social media for your business! 
URL:https://invest.stepforwardluton.co.uk/event/setting-up-your-business-social-media-accounts/
LOCATION:Online
CATEGORIES:Event
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