BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Step Forward Luton - ECPv6.17.5//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://invest.stepforwardluton.co.uk
X-WR-CALDESC:Events for Step Forward Luton
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20230326T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20231029T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20240331T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20241027T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20251026T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251215T173000
DTEND;TZID=Europe/London:20251215T190000
DTSTAMP:20251215T111908Z
CREATED:20251113T101136Z
LAST-MODIFIED:20251215T111908Z
UID:10000333-1765819800-1765825200@invest.stepforwardluton.co.uk
SUMMARY:Luton Town Centre Delivery Plan Launch
DESCRIPTION:OverviewWe’d be delighted to welcome you to the launch of the Luton Town Centre Delivery Plan! Join us at the Hat Factory Arts Centre for an event where we will unveil the ambitious plans for the town centre. Be part of this milestone as we share the vision for the future. Don’t miss this opportunity to learn about the exciting developments that will shape the heart of Luton. We look forward to seeing you there! \nFrequently Asked QuestionsHow can I get to the Hat Factory?\nSituated in the heart of the cultural quarter\, the Hat Factory is a stone’s throw from Luton’s mainline train station and bus station interchange. There also nearby e-car charging stations\, bike racks and has easy to access to the M1 and A6. \nWhere can I park for this event?\nThe nearest parking available is Luton Station Car Park which is located on Midland Road\, with alternative parking available at Luton Point Central Car Park where the entrance is located on John Street. Both are within 5 minutes walking distance of the venue. \nIs the Hat Factory accessible?Yes\, the Hat Factory is accessible to everyone – the event will be located on the Ground Floor to ensure easy access.
URL:https://invest.stepforwardluton.co.uk/event/luton-town-centre-delivery-plan-launch/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
CATEGORIES:Event
ATTACH;FMTTYPE=image/png:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/11/Cover-Image.png
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251112T100000
DTEND;TZID=Europe/London:20251112T160000
DTSTAMP:20251014T101007Z
CREATED:20251014T101007Z
LAST-MODIFIED:20251014T101007Z
UID:10000327-1762941600-1762963200@invest.stepforwardluton.co.uk
SUMMARY:Communicate with Confidence
DESCRIPTION:About this eventThis FREE immersive workshop is designed to help you introduce yourself with confidence\, build meaningful networks\, and influence others with authenticity and power. \nWhether you’re pitching to clients\, presenting your ideas\, or expanding your professional circle — this course gives you the tools to shine. \nWhat You’ll Gain\n\n Craft a unique personal introduction that makes people remember you\nUnderstand the key elements of effective networking\nLearn science-backed persuasion techniques to strengthen your message\nGrow your confidence in pitching and presenting ideas\nPractice real-world communication through interactive sessions and a bold “Risk It!” case study\n\nWho Should Attend\nEntrepreneurs\, business owners\, leaders\, and professionals based in Luton who want to: \n\n\nPersuade and influence with confidence\n\n\n\n\nBuild strong\, lasting business relationships\n\n\n\n\nEnhance their personal brand and communication style\n\n\nCourse Outline\nModule One: Welcome\, Introductions & Objectives\nModule Two: Introducing Yourself with Confidence\nModule Three: Networking Essentials — Benefits\, Barriers & Best Practices\nModule Four: The 6 Science-Backed Key Persuaders\nModule Five: Presenting & Pitching Ideas\nModule Six: Case Study – RISK IT! \nWalk away with the confidence\, clarity\, and persuasive power to take your business and career to the next level.
URL:https://invest.stepforwardluton.co.uk/event/communicate-with-confidence/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
CATEGORIES:Event
ATTACH;FMTTYPE=image/png:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/10/Communicate-Event.png
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251104T100000
DTEND;TZID=Europe/London:20251104T160000
DTSTAMP:20251014T100052Z
CREATED:20251014T100052Z
LAST-MODIFIED:20251014T100052Z
UID:10000326-1762250400-1762272000@invest.stepforwardluton.co.uk
SUMMARY:Building Successful Teams
DESCRIPTION:About this eventLearn how to lead\, motivate\, and manage people for great results.\n\nThis FREE interactive workshop will help you understand how teams work — and how to help them perform their best.\n\nWho Should Attend:\nLeaders\, Managers\, Supervisors\, and anyone who wants to improve their skills and boost team engagement and productivity.\nBusinesses must be based in Luton.\n\nWhat You’ll Learn\nBy the end of the workshop\, you will: \n\nUnderstand what makes a group a real team\nSee the benefits of working as a team\nLearn the 11 key factors for an effective team\nKnow the different team roles and how to use them well\nLearn how to build a strong\, high-performing team\nUnderstand the stages of team development and where your team is now\n\nWorkshop Sessions\n\nModule 1: Welcome\, Introductions & Objectives \nModule 2: What is a Team? \n\n\nThe difference between a team and a group\n\n\n\n\nThe difference between managers and leaders\n\n\n\n\nCommon barriers to good teamwork\n\n\nModule 3: What Makes a Perfect Team? \n\n\nExplore the best qualities of team members\n\n\nModule 4: The Building Blocks of a High-Performing Team \nModule 5: The 5 Dysfunctions of a Team \n\n\nLearn what can go wrong — and how to fix it\n\n\nModule 6: Motivation Without Money \n\n\nSimple\, powerful ways to keep people motivated
URL:https://invest.stepforwardluton.co.uk/event/building-successful-teams/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
CATEGORIES:Event
ATTACH;FMTTYPE=image/png:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/10/Team-Event.png
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251008T093000
DTEND;TZID=Europe/London:20251008T163000
DTSTAMP:20251007T101627Z
CREATED:20250903T100516Z
LAST-MODIFIED:20251007T101627Z
UID:10000311-1759915800-1759941000@invest.stepforwardluton.co.uk
SUMMARY:Enterprise Week: Day Three
DESCRIPTION:Enterprise Week is an exciting showcase of workshops\, webinars\, events & talks all designed to help Luton’s aspiring & established entrepreneurs achieve their goals. \nDay three of Enterprise Week will highlight opportunities for upskilling\, how to move into self-employment\, as well as how to win more work for your business. \nDay three scheduleLearn Skills Opportunities for Upskilling Panel: 9:30am – 11amEmploy Yourself Support to Self-Employment Talk: 11:30am – 1pmWin Tenders Winning Contracts Workshop: 1:30pm – 3pmPitch Perfect Sales Pitch Workshop: 3:30pm – 4:30pmOpportunities for UpskillingLocation: Factory Floor\, Hat Factory \nLearning new skills is a great way to springboard your career. With constant advancements in technology\, working practices and the need to develop skills for the future\, doing an apprenticeship is a great way to develop yourself. With courses ranging from Level 2 to Level 7 (Masters) we can support you to find the right course where you won’t have to pay any tuition fees\, you will earn while you learn\, the knowledge you acquire will be practical and applied and ultimately be well-placed in a competitive job market. \nAbout the speakers \nDr Rhidian Lewis\, University of Bedfordshire\nDr Rhidian Lewis has worked at the University of Bedfordshire since 2013. Initially Rhidian worked within the Business School as Associate Dean for Enterprise and Employability working with large corporates as well as small and medium sized businesses from across our region. Much of this centered on supporting businesses gain access to relevant support\, guidance and training opportunities. Since 2017 Rhidian has championed the opportunities that exist for employers and employees through the modern apprenticeships programme. Currently Rhidian is the University of Bedfordshire’s Lead for Enterprise Engagement and Apprenticeships working across all Faculties and disciplines to raise awareness amongst external stakeholder of the services that are available through engagement with the University including Consultancy\, Research\, Training as well as a developing portfolio of apprenticeships. \nCatherine Kirby\, Luton Council\nCatherine is the Programme Manager for Apprenticeships at Luton Council. She is passionate about supporting social mobility through apprenticeships\, actively promoting apprenticeships with employers across Luton. Luton Council will support non-levy paying organisations through Apprenticeship Levy Transfer to fund the training costs of an apprenticeship. \nSupport to Self-EmploymentLocation: Factory Floor\, Hat Factory \nIf you have a business idea that you would like to develop but do not know how to make that transition into self-employment\, this session is perfect for you. We will help you to discover what tailored support\, resources\, and expert guidance is available to help you confidently step into self-employment and for you to become your own boss. This session will include help with creating a business plan\, understanding how Access to Work and Connect to Work could help to provide you will ongoing support. \nAbout the speakers \nSadia Hussain\, Department for Works and Pensions\nSadia is the work coach team leader and site lead for self-employment working in the Department of Work and Pension. \nThe Department for Work and Pensions (DWP) is a UK government department responsible for supporting people through various stages of life\, particularly in relation to work\, income\, and wellbeing. It plays a key role in helping individuals move towards employment or sustain self-employment\, offering guidance and access to resources that promote financial independence. The DWP works with partners across sectors to reduce barriers to work and encourage personal development\, aiming to create opportunities for people to thrive in the labour market. \nMansoor Usman\, Department for Works and Pensions\nMansoor is the enhanced self-employment work coach working in the Department of Work and Pension. \nThe Department for Work and Pensions (DWP) is a UK government department responsible for supporting people through various stages of life\, particularly in relation to work\, income\, and wellbeing. It plays a key role in helping individuals move towards employment or sustain self-employment\, offering guidance and access to resources that promote financial independence. The DWP works with partners across sectors to reduce barriers to work and encourage personal development\, aiming to create opportunities for people to thrive in the labour market. \nSophie Inman\, Luton Council\nSophie Inman is the Employment Specialist Team Leader at Luton Borough Council\, where she leads the team delivering the Department for Work and Pension funded Connect to Work Programme. This locally led team provides a range of tailored employment support for individuals facing a range of complex barriers\, to assist them to secure and sustain employment or self-employment. \nMatt Cheevers\, Wenta\nMatt is a dedicated business advisor with over 20 years of experience working with a variety of companies\, including Eurostar\, Lastminute.com\, Teletext Holidays\, and Voyage Privé. His expertise in business growth\, marketing\, business planning\, and sales makes him a trusted guide for entrepreneurs looking to turn their ideas into reality. \nHaving successfully run his own business\, Matt understands first-hand the excitement and challenges of starting and growing a business. He is highly experienced in working closely with Job Centres and supporting individuals from diverse backgrounds\, he has a particular passion for helping them navigate the transition into self-employment with practical guidance\, encouragement\, and strategic insight. \nFriendly\, approachable\, and genuinely invested in the success of those he supports\, Matt takes a hands-on\, tailored approach to advising entrepreneurs. Whether it’s building a strong foundation\, developing an effective marketing strategy\, or boosting sales\, he is committed to equipping aspiring business owners with the skills\, confidence\, and support network they need to succeed. \nWinning Contracts WorkshopLocation: Factory Floor\, Hat Factory \nTop tips for tendering\, aimed at all suppliers who are keen to understand what the Council wants to see in tender responses (new bidders) and those who have contracts with the Council and are ager to be successful again in the future. Simple signposting and lessons learnt from a Head of Service with over 20 years’ experience in procurement and supporting businesses. \nAbout the speaker \nCatharine Southern MCIPS\, Luton Council\nCatharine is the Head of Procurement Manager at Luton Borough Council\, she leads strategic procurement initiatives across the organisation. With extensive experience in public sector procurement and a commitment to best value and compliance\, Catharine plays a pivotal role in ensuring that contracts and purchasing decisions align with both local and national regulations. \nSales Pitch WorkshopLocation: Factory Floor\, Hat Factory \nYour pitch can make or break a business opportunity. This hands-on workshop will help entrepreneurs craft compelling sales pitches that capture attention and drive results. Learn practical techniques to communicate your value with confidence and clarity. \nAbout the speaker \nMatt Cheevers\, Wenta\nMatt is a dedicated business advisor with over 20 years of experience working with a variety of companies\, including Eurostar\, Lastminute.com\, Teletext Holidays\, and Voyage Privé. His expertise in business growth\, marketing\, business planning\, and sales makes him a trusted guide for entrepreneurs looking to turn their ideas into reality. \nHaving successfully run his own business\, Matt understands first-hand the excitement and challenges of starting and growing a business. He is highly experienced in working closely with Job Centres and supporting individuals from diverse backgrounds\, he has a particular passion for helping them navigate the transition into self-employment with practical guidance\, encouragement\, and strategic insight. \nFriendly\, approachable\, and genuinely invested in the success of those he supports\, Matt takes a hands-on\, tailored approach to advising entrepreneurs. Whether it’s building a strong foundation\, developing an effective marketing strategy\, or boosting sales\, he is committed to equipping aspiring business owners with the skills\, confidence\, and support network they need to succeed.
URL:https://invest.stepforwardluton.co.uk/event/enterprise-week-day-three/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
CATEGORIES:Event
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250924T150000
DTEND;TZID=Europe/London:20250924T160000
DTSTAMP:20250625T100946Z
CREATED:20250625T100946Z
LAST-MODIFIED:20250625T100946Z
UID:10000278-1758726000-1758729600@invest.stepforwardluton.co.uk
SUMMARY:Using Video for your Business
DESCRIPTION:About this eventVideo is one of the most powerful tools you can use to connect with your audience and promote your brand—and you don’t need a big budget or fancy camera to get started. This workshop will show you how to create simple\, effective videos for social media using free tools and smart planning. \nWhat You’ll Learn:\n \n\n\nHow to make short\, attention-grabbing videos using Canva’s video tools\n\n\n\n\nIntroduction to free editing tools like CapCut and EDITs\n\n\n\n\nHow to plan your video with storyboarding techniques\n\n\n\n\nMusic rules and copyright dos and don’ts\n\n\n\n\nTips for using video in ads\, reels\, and website content\n\n\n💻 Bring a laptop or tablet to follow along with live demos. \nThis session is ideal for small business owners\, creators\, and entrepreneurs who want to start using video to build visibility\, increase engagement\, and tell their story effectively.
URL:https://invest.stepforwardluton.co.uk/event/using-video-for-your-business/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Using-Video-for-your-Business.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250924T134500
DTEND;TZID=Europe/London:20250924T144500
DTSTAMP:20250625T100724Z
CREATED:20250625T100724Z
LAST-MODIFIED:20250625T100724Z
UID:10000277-1758721500-1758725100@invest.stepforwardluton.co.uk
SUMMARY:Social Media Advanced – Levelling Up
DESCRIPTION:About this eventIf you’re already confident with social media and ready to get serious about results\, this workshop is for you. We’ll explore paid advertising\, audience targeting\, and how to make sense of your performance data—so you can reach more people and make smarter marketing decisions. \nWhat You’ll Learn: \n\n\nHow to create effective paid ads using Meta Ads Manager\n\n\n\n\nThe role of the Meta Pixel—what it is and how to install it\n\n\n\n\nUnderstanding performance data and how to analyse your ad results\n\n\n\n\nHow to build custom audiences and retarget website visitors or past customers\n\n\n\n\nBudgeting tips and best practices for small ad campaigns\n\n\n💻 Laptop or tablet recommended for practical elements. \nPerfect for business owners and marketers who are already posting but want to turn their social presence into a growth engine.
URL:https://invest.stepforwardluton.co.uk/event/social-media-advanced-levelling-up/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Social-Media-Advanced-–-Levelling-Up.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250924T123000
DTEND;TZID=Europe/London:20250924T133000
DTSTAMP:20250625T100414Z
CREATED:20250625T100414Z
LAST-MODIFIED:20250625T100414Z
UID:10000276-1758717000-1758720600@invest.stepforwardluton.co.uk
SUMMARY:Using Canva to create marketing materials – for free!
DESCRIPTION:About this eventWant to design eye-catching graphics for your business without hiring a designer? This hands-on Canva workshop will teach you how to create everything from social media posts to posters—completely free. \nEven if you’ve never used Canva before\, this session will walk you through the basics and help you feel confident designing professional marketing materials that reflect your brand. \nWhat You’ll Learn: \n\n\nHow to create a simple\, branded social media post\n\n\n\n\nDesigning flyers or posters for print\n\n\n\n\nExploring Canva’s free tools and layout options\n\n\n\n\nTips and tricks to get the most out of the platform\n\n\n\n\nWhat’s included in the Pro version and whether it’s worth it\n\n\n💻 Laptop or tablet required for hands-on exercises. \nIdeal for small business owners\, creatives\, and anyone who wants to improve their visual marketing—no design experience needed!
URL:https://invest.stepforwardluton.co.uk/event/using-canva-to-create-marketing-materials-for-free/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Using-Canva-to-create-marketing-materials-–-for-free.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250924T104500
DTEND;TZID=Europe/London:20250924T114500
DTSTAMP:20250625T100124Z
CREATED:20250625T100124Z
LAST-MODIFIED:20250625T100124Z
UID:10000275-1758710700-1758714300@invest.stepforwardluton.co.uk
SUMMARY:Search Engine Optimisation – Getting your business found on Google
DESCRIPTION:About this eventGot a website but struggling to get visitors? This advanced workshop will help you understand how Search Engine Optimisation (SEO) works—and what you can do to boost your visibility on Google without paying for ads. \nWhether you’re launching a new site or want to improve an existing one\, this session gives you actionable insights into how search engines work and what they look for. \nWhat You’ll Learn:\n \n\n\nThe key factors Google considers when ranking websites\n\n\n\n\nWhat to avoid: common SEO mistakes and outdated tactics\n\n\n\n\nPractical on-page SEO techniques to improve your content and structure\n\n\n\n\nHow to find and use keywords that your audience is actually searching for\n\n\n\n\nSimple tools to help you track your progress and measure success\n\n\nGreat for entrepreneurs and small business owners ready to start growing their online traffic the smart way.
URL:https://invest.stepforwardluton.co.uk/event/search-engine-optimisation-getting-your-business-found-on-google/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Search-Engine-Optimisation-–-Getting-your-business-found-on-Google.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250924T093000
DTEND;TZID=Europe/London:20250924T103000
DTSTAMP:20250625T095820Z
CREATED:20250625T095820Z
LAST-MODIFIED:20250625T095820Z
UID:10000274-1758706200-1758709800@invest.stepforwardluton.co.uk
SUMMARY:How to Create a Low Cost Website
DESCRIPTION:About this eventThinking of creating a website for your business but unsure where to start—or how much it’ll cost? This beginner-friendly session is designed for business owners and entrepreneurs who want to get online quickly and affordably\, without needing to hire a developer. \nIn just one hour\, you’ll explore simple\, cost-effective website platforms that allow you to build your own site with confidence and ease—even with zero technical experience. \nWhat You’ll Learn:\n \n\n\nOverview of popular low-cost website platforms (Wix\, Google Sites\, Squarespace\, and more)\n\n\n\n\nLive demo: how to build a free website using Google Sites\n\n\n\n\nTips for choosing the right layout and features for your business\n\n\n\n\nIntroduction to Search Engine Optimisation (SEO)—how to help your website show up in Google\n\n\n\n\nUseful tools to maintain and improve your website over time\n\n\nPerfect for startups\, sole traders\, creatives\, and side-hustlers who want an affordable web presence that works.
URL:https://invest.stepforwardluton.co.uk/event/how-to-create-a-low-cost-website/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/How-to-Create-a-Low-Cost-Website.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250923T104500
DTEND;TZID=Europe/London:20250923T114500
DTSTAMP:20250625T093156Z
CREATED:20250625T093156Z
LAST-MODIFIED:20250625T093156Z
UID:10000270-1758624300-1758627900@invest.stepforwardluton.co.uk
SUMMARY:Setting up your Business Facebook and Instagram Channels and Canva
DESCRIPTION:About this eventReady to get started on social media? This hands-on workshop is perfect for entrepreneurs and small businesses looking to create their Facebook and Instagram business pages and start building an engaged online audience. \nWhat You’ll Learn:\n \n\n\nHow to create a business page on Facebook & Instagram\n\n\n\n\nIntroduction to Meta Business Suite\n\n\n\n\nBasics of creating engaging posts\n\n\n\n\nTips for growing audience engagement\n\n\n\n\nSetting up a Canva account for easy design\n\n\nPlease bring a laptop or tablet to take part in the interactive session.
URL:https://invest.stepforwardluton.co.uk/event/setting-up-your-business-facebook-and-instagram-channels-and-canva/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Setting-up-your-Business-Facebook-and-Instagram-Channels-and-Canva.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250923T093000
DTEND;TZID=Europe/London:20250923T223000
DTSTAMP:20250625T092908Z
CREATED:20250625T092908Z
LAST-MODIFIED:20250625T092908Z
UID:10000269-1758619800-1758666600@invest.stepforwardluton.co.uk
SUMMARY:Introduction to Digital Marketing for Your Business
DESCRIPTION:About this eventAre you a business owner or entrepreneur ready to take your first steps into the world of digital marketing? Join us for a free one-hour workshop designed to give you a clear and practical introduction to digital marketing fundamentals—and how to apply them to your business. \nWhat You’ll Learn:\n \n\n\nWhat digital marketing really means and why it matters\n\n\n\n\nHow to identify and understand your target market\n\n\n\n\nTips on defining your core message and proposition\n\n\n\n\nChoosing the right social media channels for your audience\n\n\n\n\nHow to set up Google My Business to be found locally\n\n\n\n\nBuilding and managing a strong online presence\n\n\n\n\nThe role of a website—and whether you need one\n\n\nWhether you’re just starting out or looking to get more confident with digital tools\, this workshop will equip you with the essential knowledge to begin promoting your business online effectively.
URL:https://invest.stepforwardluton.co.uk/event/introduction-to-digital-marketing-for-your-business/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Introduction-to-Digital-Marketing-for-Your-Business.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250922T150000
DTEND;TZID=Europe/London:20250923T163000
DTSTAMP:20250625T094804Z
CREATED:20250625T094804Z
LAST-MODIFIED:20250625T094804Z
UID:10000273-1758553200-1758645000@invest.stepforwardluton.co.uk
SUMMARY:Using Email Marketing for your business
DESCRIPTION:About this eventLooking to build stronger relationships with your customers and increase sales without relying solely on social media? Email marketing remains one of the most effective and affordable ways to communicate directly with your audience—and this hands-on workshop will show you how to get started the right way. \nWhat You’ll Learn:\n \n\n\nWhy email marketing still works in 2025 and how to use it to grow your business\n\n\n\n\nWhat kind of data to collect (and how to collect it legally and effectively)\n\n\n\n\nAn introduction to GDPR and email compliance to ensure you stay on the right side of the law\n\n\n\n\nTips and tricks for writing engaging emails\n\n\n\n\nTools you can use to design professional-looking emails\, even if you’re not a designer\n\n\n\n\nHow to measure success—what to look for in reports and how to make improvements
URL:https://invest.stepforwardluton.co.uk/event/using-email-marketing-for-your-business/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Using-Email-Marketing-for-your-business.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250625T134500
DTEND;TZID=Europe/London:20250625T144500
DTSTAMP:20250625T094017Z
CREATED:20250625T094017Z
LAST-MODIFIED:20250625T094017Z
UID:10000272-1750859100-1750862700@invest.stepforwardluton.co.uk
SUMMARY:Using LinkedIn for your Business
DESCRIPTION:About this eventAre you making the most of LinkedIn to grow your business? Whether you’re a freelancer\, service provider\, startup\, or SME\, LinkedIn is more than just a digital CV—it’s a powerful platform for building credibility\, connecting with potential clients\, and showcasing your expertise. \nThis interactive 1-hour workshop is designed to help business owners and entrepreneurs understand how to use LinkedIn strategically to build their brand and network professionally. \nWhat You’ll Learn:\n \n\n\nOptimising your personal LinkedIn profile to reflect your business goals\, services\, and credibility\n\n\n\n\nHow to set up and manage a LinkedIn Business Page\, and why it’s important for visibility and trust\n\n\n\n\nWhat kind of content works best on LinkedIn\, from thought leadership posts to sharing behind-the-scenes updates\n\n\n\n\nEngagement strategies—how to grow your network and start meaningful conversations\n\n\n\n\nBest practices\n\n\nWhether you’re new to LinkedIn or have a profile that’s gathering dust\, this session will give you practical steps to start using the platform with confidence and purpose. \nDon’t forget to bring a laptop or tablet so you can review or update your LinkedIn during the session.
URL:https://invest.stepforwardluton.co.uk/event/using-linkedin-for-your-business/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2025/06/Using-LinkedIn-for-your-Business.jpeg
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250625T120000
DTEND;TZID=Europe/London:20250625T130000
DTSTAMP:20250625T093614Z
CREATED:20250625T093614Z
LAST-MODIFIED:20250625T093614Z
UID:10000271-1750852800-1750856400@invest.stepforwardluton.co.uk
SUMMARY:How to use social media to promote my business?
DESCRIPTION:About this eventMove beyond the basics and start using social media strategically. This interactive workshop will help you develop a focused plan for growing your business online. Ideal for Businesses and entrepreneurs who have a basic understanding of social media and want to learn how to effectively use it to promote their business. This 1hr interactive workshop will look at how to create a social media plan/strategy\, tools you can use to support content creation\, and using scheduling to manage your time effectively. \nWhat You’ll Learn: \n\n\nCreating a social media plan\n\n\n\n\nUnderstanding content pillars and tone of voice\n\n\n\n\nUsing AI tools to generate post ideas\n\n\n\n\nDesigning templates in Canva\n\n\n\n\nUsing scheduling tools to save time\n\n\n💻 Bring your laptop or tablet for hands-on exercises.
URL:https://invest.stepforwardluton.co.uk/event/how-to-use-social-media-to-promote-my-business/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20241125T170000
DTEND;TZID=Europe/London:20241125T190000
DTSTAMP:20241122T103305Z
CREATED:20241122T102645Z
LAST-MODIFIED:20241122T103305Z
UID:10000196-1732554000-1732561200@invest.stepforwardluton.co.uk
SUMMARY:Cancelled: Radio 1 Big Weekend Legacy Meeting
DESCRIPTION:This event has been cancelled – a future event will be organised in early 2025. \nIf you would like to find out more about the Radio 1 Big Weekend and its impact on Luton\, please read the evaluation report below. \nRead the evaluation report
URL:https://invest.stepforwardluton.co.uk/event/radio-1-big-weekend-legacy-meeting-2/
LOCATION:Hat Factory\, Bute Street\, Luton\, Bedfordshire\, LU1 2EY\, United Kingdom
ATTACH;FMTTYPE=image/png:https://invest.stepforwardluton.co.uk/wp-content/uploads/sites/2/2024/10/R1BW-Fireworks-Upscaled-V2.png
GEO:51.8811837;-0.4144431
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Hat Factory Bute Street Luton Bedfordshire LU1 2EY United Kingdom;X-APPLE-RADIUS=500;X-TITLE=Bute Street:geo:-0.4144431,51.8811837
END:VEVENT
END:VCALENDAR