About this event
Are you making the most of LinkedIn to grow your business? Whether you’re a freelancer, service provider, startup, or SME, LinkedIn is more than just a digital CV—it’s a powerful platform for building credibility, connecting with potential clients, and showcasing your expertise.
This interactive 1-hour workshop is designed to help business owners and entrepreneurs understand how to use LinkedIn strategically to build their brand and network professionally.
What You’ll Learn:
- Optimising your personal LinkedIn profile to reflect your business goals, services, and credibility
- How to set up and manage a LinkedIn Business Page, and why it’s important for visibility and trust
- What kind of content works best on LinkedIn, from thought leadership posts to sharing behind-the-scenes updates
- Engagement strategies—how to grow your network and start meaningful conversations
- Best practices
Whether you’re new to LinkedIn or have a profile that’s gathering dust, this session will give you practical steps to start using the platform with confidence and purpose.
Don’t forget to bring a laptop or tablet so you can review or update your LinkedIn during the session.