This online session aims to develop your skills from text-based AI use into visual and video marketing, enabling SMEs to create branded visuals and short promotional videos -efficiently using AI-powered design tools.
You will learn to:
- Use AI tools to create consistent, branded visuals
- Combine AI-generated scripts with design platforms
- Produce short promotional videos suitable for social media
- Assess when advanced tools (e.g. avatars, video generators) are appropriate
Key takeaways:
- Develop at least one braned visual or short video
- Learn to create a repeatable workflow combining AI text & design tools
- Gain clear understanding of advanced AI tools without over-reliance
Suitable for:
- Individuals already using AI for content creation
- Those who are comfortable with digital marketing basics and want to enhance visual output

